Bachelor of Arts in Mass Communication with Journalism
The Bachelor of Arts in Mass Communication with Journalism is an undergraduate programme designed to equip students with advanced skills in news reporting, storytelling, media production, and ethical journalism. The programme blends theoretical knowledge with practical training to prepare learners for careers in modern newsrooms, broadcasting platforms, and digital media environments.
This programme focuses on investigative reporting, multimedia journalism, news writing, broadcast presentation, media ethics, communication theory, and digital content creation. Through hands-on projects, field assignments, and newsroom simulations, students gain real-world experience in producing credible, engaging, and impactful journalistic content.
The overall aims of the programme are to:
Provide a strong foundation in journalism principles, news gathering, and media communication.
Develop solid skills in writing, editing, research, interviewing, and multimedia production.
Equip learners with analytical abilities to interpret events, evaluate sources, and report ethically.
Promote responsible, accurate, and professional journalism across traditional and digital platforms.
Graduates of this programme are well-prepared for careers as journalists, news reporters, editors, broadcasters, photojournalists, digital content creators, communication officers, and media consultants in both public and private sectors.
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